“Why do I need a mobile app for something that is already well-managed?”
When you pitch someone your application-idea, you will end up hearing this question every time.
We have a brilliant answer for you to dictate whenever the question arises. Say that, we are not living in the 19th century and the only requirement for a business to work was the workforce. Instead, we are in the 21st century where technology has surrounded us and witnessed the birth of the on-demand economy.
The on-demand business model can completely transform the traditional ways of doing a business. People no more need a service to be available according to the service provider’s time and schedule. They want services to be at their doorstep when they demand it and the on-demand economy is all about that.
On-demand business model for laundry service
Why would anybody take out time to wash laundry over a weekend when he or she can make use of the on-demand laundry service? If you are willing to disrupt this business vertical, you need an on-demand laundry app. However, to stand out from your competitors and make your app a household name, you need to ensure that your app has all the necessary features that make the life of a user easier and convenient.
The on-demand economy model is a three-tier architecture based on three main stakeholders – the rinser/laundryman, delivery person and customer.
- Customer: The one who uses the application or website to place the orders, allowing him the flexibility of time and location.
- Delivery person: When the time and location for laundry pickup is predefined by the customer, the delivery person goes and picks up the laundry. He takes it to the rinser or the laundry person, and then delivers it back to the customer.
- Laundryman/rinser: When the delivery person picks up the order, he brings it to the laundry person. He washes it and then sends it back through a delivery person.
In merely few steps, a user gets his laundry done in a hassle-free way. This business is in demand and if executed properly, it can reach to great heights. All you need is some good links, a brilliant business strategy and some trustworthy supporters and this business can do wonders for you.
On-demand laundry app for customers’ key features
- Easy login/signup facility for customers
A customer should be able to log in and signup without any problem, for which you can allow him to sign up with his email credentials or social media accounts.
- Try to bifurcate the services
Provide services based on the type of cloth customer wants to get washed, as it creates a sense of consideration in customers and they can trust you for handling and washing their clothes very well. The clothes can be of various materials and they require special treatment. You can even charge the customer for the special treatment given to their clothes and charge less if he becomes a regular customer.
- Schedule pickup
This is the best part. The customer would be able to schedule pickup whenever he wants and and wherever he wants. The customer just has to mention the date and time on the app and the laundry will be picked up from his door.
- Estimated cost
Once the customer updates the number of clothes to be washed, he should get an estimated cost, which either he can pay online or he can pay when the delivery person drops his laundry back.
- Order status
The customer can track how much time it will take for the clothes to reach back to him after the wash.
- Cancel order
There should be an in-built cancel order option for the customer.
- My offers
The customer should be able to view loyalty points, custom-made offers, and discount schemes within the app.
- Multiple payment options
The customer should be given multiple payment options like online payment and payment in cash, which will help to increase customer engagement and keep a track of regular customers.
- Revenue model for on-demand laundry mobile application
You might think that revenue-earning sources in a laundry mobile app are limited, but it is not the case. You can earn from various other ways to earn in a laundry app.
- Charging the customers for their laundry
This is the basic earning source in the business. By charging them for the type of services they choose, for instance, charging based on the number of clothes, or the weight of clothes and giving them combo offers.
- Different charges for different materials
Charging customers according to the cloth material. If the material is delicate, the charges will be more and if not, the charges will be average.
- Subscription-based model
If a customer likes your service, he will surely like to have a discount on the yearly or quarterly services. This is when you can ask the customer to sign in for a subscription, which would help them save money in long term.
- Commission based Revenue
The service providers like laundry persons registered on the app pay the registration fee and pay commission to you for every order he receives.
These are just the must-have features required in a laundry app for customers. To transform a laundry business into an on-demand business model, you will also need to have the apps for the laundry man and the delivery person. In our next article, we will talk about the key features required in these two apps. To learn how an on-demand laundry app works in a real-world scenario, request a demo.
